The following testimony was presented by Cultural Alliance President Tom Kaiden to Philadelphia City Council's Committee on Parks, Recreation and Cultural Affairs on Monday, March 5th, 2012:
Good afternoon Councilwoman Bass and members of City Council. Thank you for the privilege of speaking to you about culture’s impact on our city.
My name is Tom Kaiden, and I’m the President of the Greater Philadelphia Cultural Alliance. The Alliance represents 411 museums, theaters, libraries and cultural organizations, nearly 300 of them right here in the City of Philadelphia.
As you know, the City of Philadelphia and the cultural sector have a longstanding and productive partnership. Council and successive mayors have leveraged our vital cultural community and assets to spur economic development, support public education, and to tackle Philadelphia’s most pressing social challenges.
Cultural Alliance members are among the city’s most dedicated civic leaders, and commit their time and resources to programs that help tackle issues around blight, violence, recidivism, and neighborhood safety.
But, perhaps there is no single issue that is as important to our community as education. That is because, we know that arts and cultural are crucial to the development of our children, their success in the classroom, and to their future prosperity.
Studies have shown us that instruction in arts and music improves performance across subject areas including reading and math. An education strong on creativity fosters innovation and decreases drop-out rates. When we teach to the test, our students tune out. When we teach to their imaginations, they become inspired and they pass the test.
Our museums, theaters, libraries and community centers are the region’s cultural classroom. There are 1.7 million visits by school children to our member organizations. More than 30,000 visits are made by school groups. That’s not 30,000 kids, but 30,000 groups of kids. And, Alliance members make an additional 2,700 cultural visits to area schools, bringing culture right into the class room.
Cultural Alliance Member organizations hold classes in their facilities and place teachers and artists in classrooms throughout the district.
Through their Rock Reach program, the Rock School for Dance Education runs a 36 week residency in Title I schools throughout the district. They send faculty to teach dance, ballet, urban tap and jazz dance. For some of these cash-strapped schools, this is their phys-ed program. The Rock School also offers City Dance, a program for promising low income dance students. Students maintain high grades, and in return they receive free instruction at one of the country’s leading dance academies up until the age of 18. How about that for an incentive to graduate?
Another of our members, Philadelphia Young Playwrights sends teaching artists and theater professionals to work with school teachers to develop programs that inspire students’ literacy, learning and creativity. Young Playwrights staff provides classroom playwriting workshops and run in-school mini-festivals. One program alumni, Quiara Alegría Hudes, won their 1993 Annual Festival. She’s gone on to be nominated for a Tony for the Broadway musical “In the Heights” and is a two-time finalist for the Pulitzer Prize.
And it isn’t just about the arts, our cultural members include the region’s top science museums and learning centers. Through their Women in Natural Science program the Academy of Natural Sciences provides young women with a uniquely nurturing and academically rigorous environment where they can gather with like-minded friends and explore their love of science. The program is a tremendous success–100% of their students graduate high school and over 96% attend college!
And these are just a few examples. We know from a survey of our members that at least 65 run educational programs, an additional 37 have programs focused on child development and 30 run programs tackling truancy.
Cultural organizations are also committed to affordable access. Our 2011 Portfolio report (which is provided with this testimony) shows that more than half of all visits to culture are free. And when there is a charge, it’s around $15, less than one-third the actual cost of production.
That’s how we’re making sure that everyone in our city, not just the privileged, have access to the opportunity, education and inspiration that culture provides. Furthermore, the Alliance is collaborating with ArtsRising and PhillyRising to help make students and parents more aware of the programs offered by our members. And, the Alliance is now working to fund a Teen Pass program that will give Philadelphia high schoolers free access to city museums.
Just as arts and culture played a key part of Philadelphia’s Renaissance, it continues to be crucial to our city’s future, and to the future of our children.
I’d like to conclude by thanking City Council for its ongoing support of arts and culture through the Cultural Fund, the One Percent for Art program, Mural Arts, and City owned institutions. You have committed to making Philadelphia a world-class cultural community. It is an important investment that is paying real dividends for all our citizens every day.
Thank you for your time today and for your continued investment in our city’s cultural vibrancy. I look forward to continuing to work with the committee and the city to broaden our member programs and collaborations so that we can continue to offer creative opportunities to all the children of our city.