Looking to Increase Your Audience? Join Audience Analytics!


Audience Analytics is a strategic audience-development tool that helps arts and cultural organizations better understand and deepen their relationships with their current audiences and gain insight and access to potential new audiences. The tool is based on a community database of arts and cultural consumers compiled from participating organizations and exists in eMerge, an online tool developed by our partner on this program, TRG Arts.

Congratulations to John McInerney on 10 Years at the Alliance

As Vice President of Marketing & Communications, John McInerney has his hands in just about everything that goes on here at the Alliance. But today, he took a break from his busy schedule to answer a few questions and reflect on his time working here:

Make Music Philly Seeks Performance Venues!

You may or may not be familiar with Make Music Philly, but this citywide, day-long music festival brings free, live music to indoor and outdoor venues all over the city. It is the Philadelphia incarnation of "World Music Day," which started in Paris in 1982. Last year on the summer solstice (June 21), Philadelphia joined over 500 cities worldwide for the inaugural Make Music Philly event.

Promote Your Volunteer Opportunities with GroundSwell and Phillyfunguide!

GroundSwell is curating a special page on Phillyfunguide.com just for volunteer opportunities and service projects, and we want you to submit your events!

Join the 2014 Funsavers Fun Packs Classes, Camps and Memberships Promotion!

Looking to increase your advance sales and create an ongoing relationship with new patrons? Then the Funsavers Fun Packs Promotion is for you! This promotion is a unique opportunity to introduce new patrons to your organization, increase advance sales and earn revenue.

2-for-1 Offer and $130 Discount to National Arts Marketing, Development & Ticketing Conference

Members of theGreater Philadelphia Cultural Alliance are entitled a $130 registration discount to the National Arts Marketing, Development and Ticketing Conference: Thursday, March 20 - Saturday, March 22, 2014 presented by Arts Reach at the Kimmel Center on the campus of New York University in New York City.

Showcase Your Teen Programming at STAMP's Discover A.C.T. Day!

On Saturday, March 15, 2014, the Cultural Alliance and STAMP are partnering with the University of the Arts Pre-College Program to present Discover A.C.T (Arts & Culture for Teens) Day. Discover A.C.T Day is an arts and cultural resource fair for Philly teens highlighting classes, summer camps, after-school programs, teen lounges and other teen-centered activities. The event will be held in Hamilton Hall at UArts (320 South Broad Street, Philadelphia), and run from 1-4pm.

#GivingTuesdayPHL

On December 3, the Tuesday after Thanksgiving, nonprofit organizations across the nation will be participating in #GivingTuesday, encouraging their communities to give back during the rush of the holidays.

Micro Grants Awarded to Innovative Direct Mail Campaigns

The Micro Grants for Direct Mail Innovation provides project-based grants for the experimentation and implementation of new direct-mail marketing campaigns. The grant awards amounts no greater than $4,000 to organizations that are current participants in Audience Analytics and who have an innovative idea on their direct marketing strategies

Two Great Philly Photo Contests!

To different photo opportunities for aspiring photographers! Philly360 is holding a contest for the best photos of Philly public art. Submit your pictures of murals; sculptures; street art; or paintings in musuems, studios and galleries, and you could win a portrait painted by Ivben Taqiy and a two-night stay in Philly. And if you snap that photo sometime on Friday, October 19, you can also submit it as part of Philly Photo Day.

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