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How to Write a Quick and Dirty Marketing Strategy

November 16, 2011 - 8:00am

Spending time and money trying to market your nonprofit or its programs without a strategy in place is a big waste of both precious resources. But who has time to create in-depth, well-researched strategies when there is so much "mission" work to do?

During this webinar, you'll learn how to find the middle ground -- to create a "quick and dirty" marketing strategy. You will:

 
  • Learn the three essential questions that every marketing plan -- no matter how short -- must answer.
  • See how the questions can be applied to three very different situations.
  • Listen as Kivi creates a quick and dirty strategy on the spot for participants on the webinar.
  • Understand when "quick and dirty" isn't enough and when you really do need to embark on a more intensive planning process.
  • The lessons you will learn on this webinar can be applied to creating a marketing strategy for your nonprofit organization as a whole or for one specific campaign or program.
 
Even if you only spend a couple of hours drafting your strategy, you'll greatly increase the likelihood that your efforts will work. Stop letting a random to-do list drive your decision making and start focusing on a strategy that works.
 
Kivi Leroux Miller, president of Nonprofit Marketing Guide.com, will lead this webinar.

Event Details

November 16, 2011 - 8:00am

Registration Information

Event Fee:
We are requesting a $10 charitable donation when you register for this webinar, but you may opt-out and register for free.
Contact Name: 
Nonprofit Marketing Guide- Kristina